Nifty MiniDrive Retina 15" Silver - Up to 200GB Storage Expansion for MacBook Pro 15" with Retina Display (late 2013 model onwards)
As keen MacBook users, we love their design, portability, and super fast flash storage; but we were always running out of space due to all the photos, videos, dropbox files and other stuff that seem to continually fill our computers. The Nifty MiniDrive was designed to solve that problem in the easiest way possible - a plug and play, seamless storage upgrade.
From the Manufacturer
Upgrade Your Storage (The Easy Way)
Adding storage space to a MacBook shouldn't be complicated, but it can be. The MiniDrive is our solution. It's simple to use, non-destructive and lets you add up to 200GB of extra space. It also weighs next-to-nothing, fits snugly into your MacBook's SD card slot and is pretty much invisible once plugged in.
Plug & Play. Job Done.
No extra software required. Just insert the MiniDrive into the SD card slot of your MacBook and watch it appear on your desktop. Designed as a semi-permanent storage solution, it has no additional cables or parts protruding from the slot, it can remain in there wherever you go, without being in your way.
Engineered to be Beautiful
Precision-machined & hand-polished from aircraft grade aluminium. Every MiniDrive is designed to be as close to seamless.
Backup in the Background
The MiniDrive integrates with your MacBook's native Time Machine for a set-and-forget critical backup experience.
Easy to Install, Easy to Remove
Need access to your SD card slot for a bit? No problem. Flush fitting, but removable with the flick of a finger.
Technology designed around living.
At Nifty, we believe that technology should be something as understated as it is useful. It should fit into your life in such a way that you don't want to leave home without it, but should not demand attention or recognition. It is there to help you do what you do best, nothing more.
About the Startup
Describe your product in 3 words.
Storage made Simple
How did you come up with the idea for this product?
It all started with the MacBook Air. We wanted to create an easy way to add memory to the MacBook Air, without having to rip it open with a torx screwdriver. The easiest way to do that, of course, is to use an external hard disk drive, but as that is not really integrated with the computer we thought we could do better. The MiniDrive was our solution: using the SD card slot in the 13" MacBook Air. While a normal SD card, sticks out by about 1/2" from the body of the computer when fully inserted, the MiniDrive was created to sit completely flush with the body of the MacBook, becoming a semi-permanent part of your computer.
What makes your product special?
Unlike other solutions, the Nifty MiniDrive works with any microSD card up to 2TB, allowing it to be easily and quickly upgraded as bigger and better microSD cards come onto the market. One of the cool things about microSD cards is that they are practically indestructible - in fact, a major manufacturer of them claims their cards can survive under the sea for over 24 hours, withstand 1.6 tons of force, and are impervious to magnets and X-rays. Therefore, when combined with the Nifty MiniDrive, this makes them perfectly suited for both daily data and back-up. As the MiniDrives are designed to stay in your computer without getting in the way, a daily back-up of your critical files may be set up and then happen automatically without having to remember to plug anything in. Then if you happen to spill coffee on your computer or drop it down the stairs, or some other disaster strikes you will not be forced to re-do days, weeks or even months worth of work, or even worse lose memories in the form of photos or videos that may be irreplaceable.
What has been the best part of your startup experience?
Sitting on a train, or airplane, or cafe, and seeing someone with a Nifty MiniDrive in their computer. Just seeing someone you don't know, using your product and it making a difference to their life...there is nothing quite like that feeling of gratitude and pride.
- Simple, non-destructive solution to add up 200gb extra storage to your MacBook
- Hand-polished aluminum front that is color-matched to your MacBook
- Works with any brand microSD card (up to UHS-I only)
- Easy to remove using your finger, no tool required
- This model is compatible with the MacBook pro 15" with retina display